Tuesday, November 26, 2013

Letters And Science 105:: Arts Entrepreneurship (3 units)

LETTERS AND SCIENCE 105:: Arts Entrepreneurship (3 units)
Mondays 2-5, 241 CORY
Instructor: ANDREWS, R..

The course uses the development of student projects to explore the intersections between art and business. Along with encouraging innovation and creative/critical thinking about the role of arts organizations in society, the course examines theories and practical techniques for professional arts managers, including:
· Building an arts community
· Strategic planning for arts organizations
· Mission and program development
· Fundraising
· Financial management
· Marketing

The course combines readings, in-class discussions and exercises with site visits, case studies and guest speakers from the local arts community.

 INSTRUCTOR: Richard Andrews